OPICO has appointed Matthew Ashton as Maschio Territory Manager to cover Yorkshire, Lincolnshire, Nottinghamshire, Leicestershire, Northamptonshire, Buckinghamshire and Bedfordshire, adding strength to the Maschio Gaspardo sales team.
A farmer’s son, Matthew joins OPICO with a strong agricultural background having studied agricultural engineering at Reaseheath College in Cheshire, before working for a series of agricultural dealers as both a demonstrator and salesman. Matthew is also a keen sportsman having only recently retired from club rugby.
Charles Bedforth, OPICO UK sales director said: "Matthew’s background in farming and his enthusiasm for the role make an exciting combination. We’re pleased to have him on board."
On his new appointment Matthew said: "I’ve followed the OPICO brands for a while and I’ve sold the Maschio brand with my dealer hat on. This opportunity was too good to ignore. It felt the right time for me to move from a dealer to a machinery distributor and I am looking forward to my new role."
Since joining OPICO, Matthew has been fully immersed in product sales training with Dominic Burt, Maschio Gaspardo’s recently appointed product manager.
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